design director [at] Deutsch

contact kennethkegley@gmail.com

about

I believe in the power of storytelling, and in using art and design to solve problems visually. Concept and type are where I live. The idea has to be right, and every typographic decision has to earn its place.

I’m a Design Director and cofounder of Current Studio. I work across advertising, entertainment, music, and film. Same rigor, same point of view, whether it’s a vinyl package or a global brand campaign.

I’ve worked with Apple, Jordan Brand, Walmart+, Elton John, ESPN, and the Rihanna documentary. Built broadcast identity for the 83rd Oscars, American Crime Story, American Horror Story, and Snowfall. Designed title sequences for Mission: Impossible Fallout and Heroes Reborn. Launched Walmart+ at Deutsch.

Current Studio is where I get to blur the line between art and commerce. We take on special projects that lean more artistic — the kind of work that doesn’t fit neatly into a brief but needs to exist anyway.

In 2024 I was appointed to the Board of Governors at the Television Academy, where I serve as Governor of Motion & Title Design.

recognition

2024
Elected Governor of Motion & Title Design Peer Group

2023
Adcolor Futures
Feature on Abduzeedo

2022
Elton John Eyewear Look Yourself
One Show - Merit, Social Media
Agency: Deutsch

2019
Capturing the Alebrijes for Mezcal El Silencio
Feature on Stash Magazine
Studio: Current

2018
ACS: Versace Stitch - Gold Winner
Promax BDA North American Promotion, Marketing and Design Awards
Program Promotional Spot
Studio: FX Networks

2018
Snowfall - Silver Winner
Promax BDA North America Promotion, Marketing and Design Awards
On-Air Typography
Studio: FX Networks

2012
UEFA Euro Cup - Winner
34th Sports Emmy Awards - Outstanding Graphic Design
Studio: Prologue

2012
UEFA Euro Cup - Winner
34th Sports Emmy Awards - Technical Team Studio
Studio: Prologue

2011
Final Destination 5 - Title Winner
Type Director’s Club
Studio: Prologue

2010
FIFA World Cup - Winner
32nd Sports Emmy Awards - Outstanding Graphic Design
Studio: Prologue

2010
FIFA World Cup - Winner
32nd Sports Emmy Awards - Technical Team Studio
Studio: Prologue

experience

Design Director [at] Deutsch
May 2024 — Present

Associate Design Director [at] Deutsch
March 2021 — May 2024

Clients include: Walmart+, Credit One Bank, Adcolor Futures, Nerdwallet, Keurig Dr Pepper

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Governor of Motion & Title Design [at] Television Academy
January 2024 — Present

Executive Committee Member [at] Television Academy
January 2019 — December 2023

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Cofounder [at] Current
April 2018 — Present

Clients include: Film45, Rihanna, Eldon Painter, Golden Arrow, Mezcal El Silencio, Motionpoems, and MTV

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Freelance Art Director [at] Apple, FX Networks
January 2017 — December 2017
Worked on teasers for FX's American Crime Story: The Assassination of Gianni Versace, as well as broadcast graphics packages for the first season of Snowfall. Additionally, came up with the winning concept and design for Apple’s S/S 2017 in-store retail campaign

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Creative Director – Scatterlight
June 2014 — October 2016
Title design for Heroes Reborn, Shades of Blue, Legends, Zoo, American Horror Story ?6, among others

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Freelance Designer / Art Director
2013 — 2016
Collaborated with various studios including: Filmograph, Logan,
Los York, Blur, Picturemill, Troika, Laundry

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Creative Director [at] Prologue
December 2011 — November 2012
Broadcast graphics packages for the 83rd Oscars, and ESPN's UEFA Euro Cup 2012

Art Director [at] Prologue
June 2010 — December 2011
Broadcast graphics packages for ESPN's World Cup 2010 and title sequences for A Nightmare on Elm Street, Final Destination 5, and I Melt With You

Designer [at] Prologue
October 2009 — June 2010